We had the wonderful opportunity to interview Amanda Drewek and Kelsey Silver – two fun and ambitious girls who hail from the mid-west. Together they founded Eventurously, a NYC-based event company offering event and marketing services to start-ups in NYC, and have worked with cool companies like Vine, Urban Compass and (cough), Fiestah ;).
So you’re going to want to read on for some pretty useful event-planning advice and tips from these two!
Name: Amanda Drewek & Kelsey Silver
Favorite Quote: “Follow your dreams, or you’ll spend the rest of your life working for someone who did”
When you wake up in the morning, what is the first thing that comes to your mind? What to eat for breakfast!
What is the song you have on repeat right now? Wyclef Feat. Avicii – Divine Sorrow
Do you have any current favorite apps? We’re super late to the game and just downloaded Snapchat, and we’re both officially obsessed. Kelsey also just found the most addicting game ever called 1010! Download it immediately.
Growing up, I really wanted to be a/an: Amanda wanted to be Britney Spears, and Kelsey wanted to be a New Yorker….so here we are 😉
Tell us a little bit about Eventurously and what makes you unique?
When founding our company, we decided that we wanted to work with start-ups in the NYC community. They’re passionate about what they do and really feel like they can change the world through their product or service, and we wanted to be a part of that movement. And there really isn’t another company who is doing what we do in the start-up space. Also, the two of us have been best friends for over 16 years. We have a unique relationship that brings great energy to our work. Our clients are not only hiring our event planning skills – they are hiring the two of us as individuals.
What is a day like for you at Eventurously?
Every day is so different for us. Between the walk-throughs, client meetings, and events, we never plan on any two days being the same. We also make fitness a priority and find ways to work up a sweat at least once every day. We feel that it’s important for us to have an hour to ourselves for fitness and for our overall health – it makes the day that much more productive 🙂
What’s the best part about running your own events company in NYC?
We love the people we meet and the relationships we are building along the way. Also, we’re in the best city in the world, so we love the fact that there are endless possibilities and opportunities for us here.
Do you have any favorite event tips you’d like to share with our readers?
1 – Get sponsorships! The best way to pack a lot of an event into a little budget is to find a sponsor (in-kind, financial, media, etc). This not only allows you to have more budget for the remaining event needs, but also legitimizes your overall event.
2 – Build relationships with vendors! If you find one photographer, one caterer, one photobooth, (etc.) who you continue to use for multiple events, they will be more likely to give you a discount knowing that they have your loyalty. Find a good one, and keep them!
Do you have any favourite party/event that you were a part of and why?
We had a large enough budget for Twitter’s holiday party to transform a completely white-walled raw space into a dark speakeasy for 600 people. We brought in production to design the space, a photobooth, a photographer, catering, staffing and liquor, and still managed to stayed within the budget. It was a long 4 months of planning but the end result was worth all of the hard work. It was a seamless and amazing experience and we can’t wait to do it again!
What do you feel is the most important aspect to consider when it comes to event planning?
Being organized and making deadlines. There are so many moving parts to an event, and staying on top of them is the only way to make sure everything gets done on time!
In your opinion, what is the mark of a successful event?
There are alway problems that arise day-of, so keeping calm and finding immediate solutions with the resources at hand is an important skill that 99% of the time leads to the event being a success in the attendees eyes. If the attendees don’t know there is a problem, your event is a success!
What’s the best advice/feedback given to you? Choose a job you love and you won’t have to work a day in your life.
Lastly, what’s in store for Eventurously in 2015? Bigger clients, budgets, parties, technology. Stay in touch to see 🙂
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